lunes, 7 de noviembre de 2016

Open letter to Ben van Beurden CEO of Shell Global

Mr Ben van Beurden

Present.-

I recognize the work of companies like that gave a big benefit directly and indirectly to the environment and the humanity, not only to the industry too the the environment.

Very respectfully allowme please to present you a problem and a solution.

Across the time the industries and products that were very beneficial becomes obsolete, the problem is there is no a global process that takes that changes and makes with responsibility:
- Responsibility to the investment of the business who ownes shareholders.
- Responsibility to the employment of people.

- Responsibility to the owner who invested in that industry and technology.


In that way thinking in the best strategy to protect your image as business and as person, to create one of the first process that will fix and compensate any of the problems, that still didn't have been resolved, as consequence of your products and industry.

There had been several examples like the uses a tecnology with algae to capture the CO2 from the fabric.

The idea is to set a common goal, with other members of the society negotiate them and reach them.
In that way this will be a common process for all industries to adequate and/or migrate the resources and abilities, like in the past happend in Switzerland resuing their ability to create high precision clocks.

You are a smart person, so I suggest you to think on it.
This is a concept and an idea, expressed in a project of positive and responsible attitude toward the people, the society and the industry.
What you do will start to rewrite the history :)
 Greetings



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